Privacy Policy

Effective Date: April 2025

At Elixr Beauty ("we," "us," or "our"), your privacy is a priority. This Privacy Policy explains how we collect, use, store, and protect your personal information through our website, CRM systems, marketing integrations, and payment processing.

1. Information We Collect

We collect the following personal information to provide and improve our services:

  • Personal Identifiers: Name, email address, phone number, postal address
  • Payment Information: Processed securely via Stripe (no payment data stored on our servers)
  • Device & Usage Data: IP address, browser type, operating system, location data, and click activity
  • Tracking Data: Cookies, pixels, and similar technologies integrated with Facebook, CRM tools, and automation workflows
  • Communications: Messages, inquiries, and correspondence with us

2. How We Collect Your Information

Your data is collected via:

  • Website forms and booking widgets
  • Integration with CRM and email marketing platforms
  • Facebook Pixel and other tracking technologies
  • Payment gateway (Stripe)

3. Purpose of Data Collection and Use

We use your information to:

  • Provide and manage appointments, services, and payments
  • Send marketing and promotional communications (only with your consent)
  • Analyze website traffic and user behavior to improve our offerings
  • Comply with legal obligations and prevent fraud
  • Personalize your experience and customer service

4. Data Sharing and Disclosure

Your data is shared only with:

  • Stripe: For secure payment processing
  • Authorized Service Providers: CRM, marketing platforms, and integrations essential for business operations
  • Legal Authorities: If required by law

We do not sell or rent your personal information to third parties.

5. Data Storage and Security

All personal data is stored securely on Supabase's enterprise-grade infrastructure, protected by advanced security measures including encryption, access controls, and regular audits. We take reasonable steps to safeguard your data from unauthorized access or disclosure.

6. Your Rights

You have the right to:

  • Request access to your personal information
  • Request correction or deletion of your data
  • Opt-out of marketing communications at any time
  • Withdraw consent where processing is based on your consent

To exercise these rights, please contact us in writing at admin@dataforgeai.com.au. We will respond within a reasonable timeframe in accordance with applicable laws.

7. Cookies and Tracking Technologies

We currently use tracking pixels (e.g., Facebook Pixel) to measure and optimize our marketing efforts. Cookies are used to improve website functionality and user experience.

You can manage or disable cookies via your browser settings; however, some features of our website may not function properly if cookies are disabled.

8. Children's Privacy

Our services are intended for individuals aged 18 and over. We do not knowingly collect personal information from children under 18. If you believe we have collected data from a minor, please contact us immediately.

9. Changes to This Privacy Policy

We may update this Privacy Policy periodically. We encourage you to review it regularly. Continued use of our services after changes constitutes your acceptance of the updated policy.

10. Contact Us

For privacy-related inquiries, please contact:

6 Holcombe Rd, Warnbro WA 6169

This Privacy Policy complies with the Australian Privacy Act 1988 and, where applicable, the EU General Data Protection Regulation (GDPR).

Last updated: April 2025